catch your creativity by letting it go

I’ve often wondered how people can do ‘structured’ creative thinking and come up with ideas on demand, because I find that my inspiration comes when I least expect it and when I’m nowhere near a pen to write things down – like when I’m driving, washing my hair, or brushing my teeth.

If someone demanded a brilliant idea from me at knifepoint I doubt I’d be able to deliver, because creative thought somehow deserts me when I’m under pressure.

Yet this is the way the creative brain is meant to work, according to an article New Insights on the Creative Brain in Psychology Today.

The secret to creativity is not thinking and thinking and forcing a thought to emerge, but to Continue reading

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